IPTV channel vision
A 24/7 destination for property.
ESTALUME is designed to become the leading real estate media destination in the United States — delivering premium property content, market intelligence, investment opportunities and industry insight through a continuous IPTV broadcasting platform.
Luxury Property Showcase
Premium tours of luxury homes, waterfront estates, penthouses and exclusive residences.
Open House Live
Live property walkthroughs, virtual tours and exclusive buyer engagement programmes.
Investment Opportunities
Featured investment properties, market opportunities and wealth-building real estate insight.
Community & Lifestyle Reviews
Neighbourhoods, schools, amenities, lifestyle benefits and local attractions.
Developer Spotlight
New developments, construction projects and the developers behind them.
Property Market Insights
Expert analysis, market trends, industry news and real estate technology innovation.
Digital infrastructure
One property, promoted everywhere at once.
A single production is cut, formatted and scheduled for every channel — so a listing works as a broadcast feature, a long-form tour, a vertical short and a professional post without a second shoot.
Platform strategy
Each channel has a job.
YouTube — the library
Weekly output of five long-form property tours, fifteen shorts, two market insight programmes, two expert interviews and one luxury property feature.
Goal: 100,000 subscribers within year one
Facebook — the lead engine
Hyperlocal targeting, community building, property advertising, Messenger automation, live property tours, retargeting campaigns and buyer nurturing.
Target: 150,000 users expected outcome — high-quality buyer inquiries
Instagram — the showcase
Luxury homes, architecture, interior design, neighbourhood culture, success stories, agent branding and property reels.
Target: 100,000 users positioning ESTALUME as a premium real estate brand
TikTok — the reach
A daily rhythm of three property shorts, two educational videos, one trending piece and one community story.
Potential: 10M+ monthly views short form, high reach, massive exposure
LinkedIn — the authority
Market intelligence, commercial real estate, industry reports, leadership insight, economic trends and partnership announcements. Built for investors, developers and decision makers.
The ESTALUME platform
An intelligent platform built for visibility, engagement and lead generation.
- Property showcase hub — residential, commercial, luxury, rental and investment listings with rich media and advanced search.
- Agent & developer profiles — verified professional profiles showing listings, projects, achievements and credibility.
- ESTALUME TV streaming centre — IPTV and video-on-demand for tours, developer features and market programming.
- Market intelligence centre — real-time trends, investment insight, neighbourhood analysis and property news.
- Multi-platform engagement — integration with social, mobile, IPTV broadcasts, newsletters and campaigns.
- Smart lead generation engine — inquiry forms, call-back requests, QR tracking and automated capture.
One brand. Multiple platforms. Unlimited property influence.The ESTALUME network
Get your property on the network.
Sellers, agents and developers can book a production slot and a distribution plan across every ESTALUME channel.